Across the entire globe of 7.5 billion people, nowadays, fragrance has played an important part of our daily lives and how we connect as human beings.
The part of the brain that processes smells is called the limbic system. It is also the part of the brain that plays a major role in controlling mood and emotions.
Fragrance has the ability to stir up memories and evoke emotions. It becomes part of the body, part of the soul. The sense of smell is closely linked with memory and can trigger a recollection of particular moments from the past. For instances, the cologne your father wore, the perfume that your grandmother liked……A pleasant scent can help lessen the chores and make everyday tasks more enjoyable.
At Fremantle Central Pharmacy, we always believe buying perfume should be a fun and pleasant experience and need NOT to be intimidating. Our passion in recommending perfume is just as strong as your love in wearing your favourite fragrance. That’s why our team member will always take time to listen and help you choose the right scent.
Having to house one of the best selections of branded and niche perfumes in Western Australia, we hope our customers will like what we offer in the world of fragrance.